Any FontAwesome icon can be used and colored to make your lists more appealing.
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Standard Lists
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List Shortcode
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Standard lists are created by simply using the "visual" editor in WordPress. To create a custom list, do the same, then wrap with the list shortcode as seen below...
icon_color: (default: same as text), primary (from Theme Options), red, orange, yellow, green, coral, blue, purple, brown, black, dark, gray/grey... or use a hex color code like "#00A0BF"